iEnterprises’ “CRM on the Go” Wireless CRM
Wins 2006 IBM Beacon Award
for Best SOA (Service-Oriented Architecture) Solution
MURRAY HILL, NJ —January 18,
2006-- iEnterprises, Inc. (www.ienterprises.com),
the experts in building value through CRM products and services, today
announced that its wireless CRM solution, CRM on the Go, won the 2006 IBM
Beacon Award Best SOA (Service- Oriented Architecture) Solution.
CRM on the Go was chosen by an independent panel of industry experts
in recognition of its outstanding ability to significantly improve flexibility,
reduce total cost of ownership and increase ease of integration within
companies —effectively realizing the promise of SOA through IBM Websphere
software.
Additional criteria used to evaluate this award included evaluation of
how effectively the solution is componentized, scaleable, interoperable
and modular by harnessing Web Services.
Doug Brady, CIO of Plante and Moran, a Michigan-based professional services
company that employs CRM on the Go, said, “Normally, access from the field
would take five to six minutes assuming there was a connection available.
After implementing CRM on the Go through our BlackBerry handheld devices,
it will take less than 30 seconds.”
CRM on the Go, a wireless CRM application used to extend CRM solutions
and other enterprise applications to handheld devices such as the RIM BlackBerry,
exemplifies a unique implementation of SOA that helps companies capitalize
on their existing CRM investment or Domino infrastructure. CRM on the Go
works with any Lotus-Notes based CRM solution as well as other non-Notes-based
CRM solutions such as Salesforce.com and Siebel. It also has the unique
ability to work with several different CRM solutions at one time.
“A typical challenge companies face after making CRM investments is that
certain aspects of the system may become underutilized or seen as “user
unfriendly” for the entire organization,” said Matt Zimmerman, Vice President
of Business Development, iEnterprises. “Wireless enablement of CRM opens
up new and exciting opportunities for users and systems administrators
to take the “Top 10” tasks users need to make their daily lives and the
way they work easier and extend those to their handheld devices—so they
get mission critical information any time, anywhere.”
Such a wireless extension leads to increased adoption within their existing
CRM user base plus new adoption among non traditional users
(such as senior executives, administration and other professional workers)
who may have had very little experience, or did not initially see the value
of using CRM. With more diversified use, customer data becomes richer,
is kept more updated, and more useful in servicing customers at all touch-points.
The same can be said about companies that have historically used their
handheld devices strictly for communication. With CRM on the Go, they can
receive alerts, get client information, graphical data, or scenarios-based
analytics information in real-time.
The power of the wireless application is extremely beneficial in these
times, particularly given industry consolidation of CRM and other enterprises
application software, the rising adoption of on-demand services, and the
mobility needs of today’s knowledge workers.
“CRM on the Go helps users embrace the concept of “CRM everywhere”—online,
offline and on their handheld devices,” concluded John Carini, Chief Corporate
and Product Strategist, iEnterprises, Inc. “They can now transform not
only their workplace—but their workday and work-styles into efficient
and remarkably collaborative entities. Providing this type of end- to-
end integration and value to our customers is what SOA is all about.”
About iEnterprises,
Inc.
iEnterprises, Inc. is a commercial software developer whose chief products
are the award- winning CRM solution, iExtensions for Notes, and wireless
CRM application, CRM on the Go. Nearly 10 years ago, iEnterprises began
with a vision that CRM software should be affordable, easy to use, and
easy to implement. While the company continues to strive for excellence
in innovation, today, its vision of “CRM made simple” has been realized.
iEnterprises, Inc. is a Premier level member of IBM PartnerWorld
and BlackBerry ISV Preferred Partner. Headquartered in Murray Hill,
New Jersey, iEnterprises delivers its products worldwide through a vast
network of global business partners. For more information or to download
a copy of the software, visit http://www.CRMontheGo.com or http://www.ienterprises.com.
iEnterprises, iExtensions
CRM and CRM on the Go are the exclusive properties and trademarks of iEnterprises,
Inc. iEnterprises, iExtensions CRM and CRM on the Go are registered with
the U.S. Patent and Trademark Office and may be pending or registered in
other countries. The BlackBerry and RIM families of related marks, images
and symbols are the exclusive properties and trademarks of Research In
Motion Limited. IBM, Lotus, Lotusphere, and Lotus Notes are registered
trademarks. Notes and Domino are trademarks of IBM. All other trademarks
and registered trademarks are the property of their respective owners
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