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iEnterprises Launches Mobile Edge Express
for SugarCRM, the Industry’s Mobile SaaS Application for SugarCRM On-Demand
Users with BlackBerry Smartphones
Small and Medium Businesses Can Conveniently Download and Run Their SugarCRM
Applications on Their BlackBerry Smartphones in Minutes
MURRAY HILL, NJ and CUPERTINO, Calif. --- February 6, 2008---iEnterprises
(http://www.ienterprises.com/),
the global desktop and wireless customer relationship management (CRM)
experts, and Sugar CRM, the world's leading provider of commercial open
source customer relationship management (CRM) software, today launched
Mobile Edge Express for Sugar CRM, a unique “click and run” mobile application
for small and medium businesses (SMB) that would like to get important
information from their SugarCRM on their BlackBerry® smartphones—all on
an on-demand model.
The announcement was made at SugarCon 2008, Sugar CRM’s global developer
and customer conference, held at the Dolce Hayes Mansion in San Jose, California
from February 6-8, 2008.
Mobile Edge Express is one of the industry’s first mobile and turn-key
software-as-a-service (SaaS) applications for the SMB market, and brings
numerous benefits to SugarCRM’s on-demand users. Affordable and hassle-free,
Mobile Edge Express allows users to trial and purchase the pre-written
mobile application without upfront hardware costs, upgrades or licensing
fees. By downloading Mobile Edge for SugarCRM, users gain real-time access
to Sugar CRM information such as their contacts, opportunities and cases
when they are away from the office. Users can conveniently pay monthly
or on a yearly contract.
Moreover, the application is extremely friendly to “non techies” and
does not require IT support. Users can simply download their application
in three steps, and within 10 minutes. Self service installation/provisioning
enables the real daily users of the application – such as sales representatives,
executives or customer service representatives-- to solve their most pressing
mobile challenges by simply clicking, downloading and running Mobile Edge
Express from the iEnterprises web site or from SugarExchange, the SugarCRM
Online Marketplace.
“We’re thrilled to pair mobile CRM innovation with the sensibility of
a SaaS delivery model,” said John Carini, CEO of iEnterprises. “The small
and medium business market has been embracing the SaaS model in CRM for
years, yet SMBs have been caught stranded, burdened, and underserved when
it comes to getting access to their CRM wirelessly. Mobile Edge Express
for Sugar CRM helps small and medium business become more productive, make
better business decisions, and resolve customer issues while away from
the office—right out of the gate.”
“Mobile CRM is the next frontier for businesses to gain competitive advantage,”
said Paul Oh, Director of Technology Alliances at SugarCRM. “This solution
provides SugarCRM users an affordable, full featured solution for their
BlackBerry smartphones that extends customer information to their wireless
workforce.”
For more information on Mobile Edge Express for SugarCRM, please visit
http://www.ienterprises.com/sugarcrm-blackberry.
About iEnterprises:
iEnterprises brings companies desktop and wireless CRM solutions that achieve
their CRM vision and drive success. The global CRM experts’ chief products
are the award- winning CRM solution, iExtensions for Notes, and wireless
CRM application, Mobile Edge. More than 10 years ago, iEnterprises began
with a vision that CRM software should be affordable, easy to use, and
easy to implement. iEnterprises delivers its products worldwide through
a vast network of global business partners and employs a value-driven methodology
and personalized approach that helps customers stay focused on their top
end-users’ needs. iEnterprises is a SugarCRM Premier Provider, Premier
level member of IBM PartnerWorld and a member of the BlackBerry® ISV Alliance
program. The company is headquartered in Murray Hill, New Jersey, and has
its European office in London, United Kingdom. For more information
or to download a copy of the software, visit www.ienterprises.com.
About SugarCRM
SugarCRM is the world's leading provider of commercial open source customer
relationship management (CRM) software for companies of all sizes. Sugar
easily adapts to any business environment by offering a more flexible,
cost-effective alternative than proprietary applications. SugarCRM's open
source architecture allows companies to more easily customize and integrate
customer-facing business processes in order to build and maintain more
profitable relationships. SugarCRM offers several deployment options, including
on-demand, on-premise and appliance-based solutions to suit customers'
security, integration and configuration needs. For more information, call
(408) 454-6900 or 1 87 SUGARCRM toll free in the US, email contact@sugarcrm.com,
or visit http://www.sugarcrm.com.
Media Contacts:
Chris Harrick, SugarCRM
charrick@sugarcrm.com
408-454-6947
Daisy Wall, iEnterprises
dwall@ienterprises.com
404-695-0195
The BlackBerry and RIM families of related marks, images and symbols are
the exclusive properties and trademarks of Research In Motion Limited.
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